Ram Adds Canadian-Exclusive ‘Sub Zero’ Package to 2019 Ram 1500 Classic 4×4 Models

Ram Adds Canadian-Exclusive ‘Sub Zero’ Package to 2019 Ram 1500 Classic 4×4 Models

Ram have introduced an all-new, Canadian exclusive package that will be offered on 2019 Ram 1500 4×4 models called ‘Sub Zero.’ If you are unaware, the Ram 1500 Classic is essentially the previous generation model which was rebranded ‘Classic’ after the introduction of the fifth-generation 2019 Ram 1500 last year. The ‘Sub Zero’ package will be offered on entry-level models of the Ram 1500 Classic including ST, Tradesman and Express. The package includes heated front seats, a heated steering wheel, remote start, a Uconnect 3 with 5-in. touchscreen radio, overhead console and a 115V power outlet, among other things.  “The new ‘Sub Zero’ package was designed by Canadians for Canadians,” said Reid Bigland, President and CEO, FCA Canada. “We created an exclusive package with affordable, all-weather comfort and conveniences to complement the award-winning capability and features of our Ram 1500 Classic, helping our Ram customers better conquer tough Canadian winters from coast-to-coast.” As for cost, adding the ‘Sub Zero’ package has a $1,495 Canadian Manufacturer’s Suggested Retail Price (MSRP) and will be offered on Quad or Crew Cab 4×4 Ram 1500 Classic models. It is available now.

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