Kia Unveils All-Electric Concept Car in Geneva

Kia Unveils All-Electric Concept Car in Geneva

Kia has revealed a new all-electric concept car at the 2019 Geneva International Motor Show called ‘Imagine by Kia.’ The concept would be the company’s first pure electric four-door passenger car and is underpinned by a low-mounted, induction-charged battery pack that powers a compact drivetrain. Kia says that the car is meant to bring together design elements from an SUV, family sedan and a versatile crossover and has been intentionally designed to not sit within the industry’s predefined vehicle categories. The car reinterprets Kia’s ‘tiger nose’ grille, featuring what they’re calling a bold new illuminated ‘tiger mask’ that encircles the main LED headlamp units. The paint on the car is noteworthy as Kia has used six hand-applied layers of chrome-effect silver covered in a tanned bronze tint that is highly sensitive to changing light conditions with the depth and sheen meant to further enhance the cars curves and contours. A single sheet of glass is used for the windshield and roof and flows from the bottom of the A-pillar and over the cabin to create a sky-window. ’Imagine by Kia’s 22-in. alloy wheels boast four flush inserts of transparent acrylic glass which are polished at the front and diamond cross-cut on the back to reflect the light, as a diamond would, during movement. The wheels are wrapped in a set of Goodyear 255/35 R22 Intelligrip EV concept tires. A large part of the design was influenced by the attention to the vehicle’s aerodynamics which ensure the car sliced through the air as cleanly as possible to reduce turbulence and extend its range. Inside of ‘Imagine by Kia’ are 21 individual ultra-high-resolution screens that curve their way across the top of the dashboard layout which “… are a humorous and irreverent riposte on to the on-going competition between some automotive manufacturers to see who can produce the car with the biggest screen,” says Ralph Luge, Kia Motors general manager of interior design. Additionally on the interior, the airy atmosphere is enhanced by a floating centre console and doors that are rear-hinged at the back for greater access.

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